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Historic photo of hotel room

Our Story

Discover the Story of our Hotel

The story of the Emerald Beach Hotel begins in the early 1960’s when hotel and casino entrepreneur Wilbur Clark dreamed of opening a chain of luxury hotels across the country, “from California to Georgia and Texas to Washington.” On a stretch of Corpus Christi waterfront he considered to be the most picturesque on the North American coastline, ground was broken for Wilbur Clark’s Crest Hotel.

Through several name changes and refurbishments, what newspapers once referred to as Corpus Christi’s “most charming and exciting new hotel” to this day remains the only downtown hotel located directly on the waters of Corpus Christi Bay and just a short drive from attractions, businesses and things to do in Portland, Texas. 

Why not come add your name to the Emerald Beach Hotel story?

Notable Events In Hotel History:

September 9, 1963
Scotch Investment Co. of Houston announces plans to start construction of a $3 million, 220-room bayfront luxury hotel on the 22-acre Emerald Cove.  

October 2, 1965
The $3 million Wilber Clark’s Crest Hotel opens to great fanfare. A champagne christening hosted in the dazzling red and black Seville Lounge is attended by 500 of Corpus Christi’s most prominent business and social leaders.

March 10, 1966
Wilber Clark’s Crest Hotel is renamed the Emerald Cove Hotel.

July 12, 1969
The Emerald Cove Hotel officially becomes the Holiday Inn-Emerald Beach Hotel.

July 20, 1977
Plans are unveiled to expand the hotel to 364 rooms, making it the largest hotel in Corpus Christi. New features resulting from the $2.3 million project include a discotheque, a conference and convention center accommodating 900 guests, a new banquet kitchen, a 260-seat restaurant and an indoor recreation and fun center. The discotheque, Lucy’s, would go on to become Corpus Christi’s “place to be” in the 80’s. 

January 26, 1986
The hotel undergoes a $3 million renovation. 220 bathrooms are updated and the Holidome indoor pool area is outfitted with a new fitness center. Additional upgrades include improvements to Triton’s Trumpet Restaurant, the gift shop, game room, convention center and the hotel’s exterior landscaping. 

December 18, 1991
The hotel undergoes a renovation to all guest rooms, exterior lobby and meeting rooms. Kokomo’s Outdoor bar and a sundeck overlooking the beach are added.

August 31, 2013
The hotel becomes the Emerald Beach Hotel, Corpus Christi’s newest independent hotel.

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